Interested in expanding your product portfolio with high-quality juices, but are unsure of the expense associated with producing them from scratch? There is hope, however, for contract manufacturing of juices– also referred to as OEM of juices. Increasing demand for juice and products, new variants and niches including blended juices, detox and cold-pressed juices, forming a business partnership with a contract manufacturer helps to expand your business without making significant investments. This partnership guarantees you quality product production and gives you a competitive edge in the growing juice market.
Curious to know how contract manufacturing of juices will help your enterprise? Now, let us look into how the concept of contract manufacturing is implemented in juices!
What is Contract Manufacturing of Juices?
Contract manufacturing or OEM implies the involvement of one company, precisely another business entity, to manufacture products on behalf of another company. For juices, this means that you come up with your specific juice formulation and then look for a contract manufacturer to make the juices for your brand. This approach allows you to leverage the knowledge and equipment from other experienced and skilled manufacturers, which can be cost-effective and time-effective to get your product to the market.
Types of Juices
The world of custom juices is diverse, catering to various consumer needs and preferences. Some popular types include:
- Citrus Juices: Freshly squeezed juices from fruits like oranges, lemons, and grapefruits are known for their refreshing taste and high vitamin C content.
- Vegetable Juices: Juices made from vegetables like carrots, beets, and spinach are often consumed for their nutritional benefits and low-calorie content.
- Fruit Blends: Mixed juices combining different fruits such as berries, apples, and mangoes, offering a variety of flavours and a boost of vitamins and antioxidants.
Why Go for Contract Manufacturing of Juices: Market Insights
Booming Market Size:
India’s packaged juice market was valued at ₹15,000 crore in 2024 and is projected to cross ₹24,000 crore by 2030, growing at a CAGR of 8.5%. With health-conscious consumers shifting from sugary sodas to fruit-based drinks, the juice industry is thriving.
Popular Product Segments:
Mango, orange, mixed fruit, and sugar-free juices lead the market. There’s also rising demand for cold-pressed juices, functional drinks, and Ayurvedic blends—offering new opportunities for private label juice brands.
Ideal for D2C & Export:
From single-serve PET bottles to eco-friendly packaging, the juice segment offers flexibility. Contract manufacturing of juices helps brands launch faster, meet export standards, and avoid huge setup costs.
High Online Search Volume:
Searches for “cold-pressed juice,” “sugar-free juice,” and “natural juice manufacturers” have surged in 2025—indicating strong interest and potential for niche juice brands via third-party manufacturing.
Models of Third-Party Manufacturing for Juices
| Model | What You Get | Best For |
| White Label | Ready-to-fill juice formulas (like mango, orange, mixed fruit) with basic branding options | Startups or D2C brands aiming for a quick market launch without R&D costs |
| Private Label | Existing juice recipes with minor customization in ingredients, packaging & label design | Brands seeking more control over taste, design, and positioning |
| OEM/Contract | Fully custom juice formulation—cold-pressed, sugar-free, fortified, or herbal juices—plus packaging & labeling | Established businesses or health-focused brands with unique product ideas |
Benefits of Contract Manufacturing of Juices
- Cost-Effective Production: Contract manufacturing cuts the expense of constructing your production facility by outsourcing the service to another company. The money that would otherwise be spent can be used in other areas.
- Consistency and Quality Control: Contract manufacturers develop strict quality requirements to guarantee that all products produced are similar in quality to the previous ones. This is crucial in sustaining customer loyalty and ensuring brand integrity, as any alterations may have an impact on the customer’s perception of the product.
- Scalability: One of the benefits of using contract manufacturing is that it is flexible when it comes to volumes of production. It also requires no capital to be incurred in purchasing equipment or investing in factories, thus allowing for flexibility based on the demands in the market.
- Focus on Core Competencies: Through outsourcing, your company can be able to minimize costs by buying the products from other people while your main work can be on those that suit you, such as designing new products and selling them without having to bother with manufacturing them.
- Access to Expertise: Experience identifies that specialized contract manufacturers are well-versed in numerous types of juices. They can provide expertise and experience in manufacturing and quality assurance that guarantees the quality of juices and formulates them appropriately.
Cost Structure for Juice Contract Manufacturing in India
| Component | Details |
| Minimum Order Quantity (MOQ) | 1,000 to 5,000 liters per batch, depending on juice type and packaging format |
| Per-Unit Cost | ₹18 – ₹60 per bottle (varies by ingredients, bottle size, and process type, like cold-pressed or hot fill) |
| Recipe Development | ₹1.5 Lakh – ₹4 Lakh (includes R&D, pilot trials, stability testing) |
| Packaging Design & Branding | ₹40,000 – ₹1.2 Lakh (custom bottle design, label artwork, print-ready files) |
| Regulatory & Lab Testing | ₹30,000 – ₹80,000 (FSSAI, shelf life, microbial testing, nutritional panel) |
| Working Capital Needs | 1–2 months inventory for bottles, caps, pulp, and additives; advance raw material booking recommended |
Factors for Choosing the Right Contract Manufacturer for Juices
Selecting the right contract manufacturer is crucial to the success of your product. Here are some key factors to consider:
- Experience and Reputation: It will be relevant to see manufacturers with adequate experience in the production of juices. Look for compulsory elements of all business websites, such as contact information, client reviews and testimonials, and success stories.
- Production Capabilities: Make sure that the manufacturer is capable of creating your product in the quantity and scale that you want.
- Quality Assurance: The manufacturer must, therefore, have a sound quality assurance program and standards to propagate and must be accredited with international standards like ISO 22000, FSSC 22000, and BRC, among others.
- Customization Options: Any good contract manufacturer should allow the formulation and packaging of the product to suit your needs as a client.
- Communication and Transparency: Taking time to discuss issues or share information is very important in any partnership. There is a need to engage the manufacturer in a manner that the manufacturer discloses all it takes to make the item and deliver it as and when agreed on.
- Compliance with Local Regulations: Verify that the manufacturer is particular with FSSAI requirements, US FDA, NPOP, NOP USDA, Legal Metrology, and all other legal bindings applicable in your country.
How to Start the Contract Manufacturing Process
Starting a contract manufacturing of juices partnership involves several key steps:
- Initial Inquiry and Requirement Gathering
- Preliminary Discussion and Feasibility Analysis
- Proposal and Quotation
- Product Development and Sample Approval
- Contract Agreement
- Production and Quality Assurance
- Packaging and Delivery
- Ongoing Relationship Management
- Scaling and Expansion
Why Choose Foodsure as Your Contract Manufacturer?
Foodsure stands out as a leading contract manufacturer company in India of juices, offering:
- Experience: With years of experience in the food and beverage industry, Foodsure has the expertise to deliver high-quality juices that meet high standards.
- High Production Capabilities: Our latest technological facilities are equipped to handle large-scale production while maintaining the highest levels of quality.
- Commitment to Quality: We are certified with FSSAI, US FDA, ISO 22000, FSSC 22000, and BRC, ensuring compliance with global standards.
- Perfect Solutions: At Foodsure, we offer amazing solutions to meet your specific product requirements, from formulation to packaging.
- Transparent Communication: We maintain clear and open communication throughout the manufacturing process, ensuring a smooth and successful partnership.
Kickstart Your Juice Brand Today With Foodsure
Contract manufacturing is a wise strategy for businesses to enter the new juice products without investing heavily in production lines. It takes a competent and strategic processor to be able to deliver quality production at a lower cost than before and be flexible with the production volume depending on market needs.
Foodsure has professionalism, well-equipped facilities, and high-quality assurance in its core competencies. Contact us at +91 8130404757 to know how we can assist you in launching your juice products in the market effectively and safely.
