The introduction of a nutraceutical product must be scientifically validated, regulatory-approved, formulated, and scalable commercially, not individually.
Foodsure offers tailored nutraceutical formulation solutions that offer brands the opportunity to design compliant, effective and marketable nutraceutical products, concept to commercialisation.
Our main competency is to design and develop new food products that compromise sensory attributes, nutritional purpose and production efficiency. Each product is customised by your brand positioning, target consumer, application format and go-to-market strategy and is ready both with compliance and scale.
We transform your beverage business ideas into market-ready products, guiding you from concept to flavor, packaging, and distribution.
This phase outlines the functional objective of the product by conducting a market analysis, benchmarking the competition, profiling the target consumers, determining the viability of ingredients, and validating the product claims at an early stage, and hence an output of a successful and viable product direction.
Selection of ingredients is based on bioavailability, ingredient synergy, safety consideration and compatibility of herbal and synthetic actives to develop a scientifically sound ingredient matrix.
To achieve efficacy with no regulatory risk, RDA-aligned planning is used to optimise dosage, should be justified based on evidence with the aid of functional performance mapping.
Trials in laboratories are done in more than one internal repetition to maximise taste, texture, stability, and consumer acceptability in general.
Stability testing is used to assess physical integrity, chemical consistency, ingredient compatibility, and shelf-life behaviour at actual storage conditions so as to provide business viability.
Sensory testing incorporates both internal testing and customer feedback to narrow the gap between palatability, mouth feel, and user experience until approval.
Regulatory support- involves compliance mapping, ingredient and claim justification, preparation of nutrition values and label guidance to develop audit ready formulation dossier.
To achieve scale-up preparedness, pilot batch support, process validation, and sequence manufacturing transfer between the laboratory and the factory are practised.
At Foodsure, we start our nutraceutical development timeline with market feasibility research and concept finalisation. Next, we do a detailed 100-day formulation and optimisation phase that includes lab trials and prototype validation. After that, sensory testing, extended stability studies, and parallel FSSAI compliance checks are carried out.
Finally, the process ends with final costing and a 50-500 kg pilot run to make sure that the product is compliant with regulations, commercially viable, and capable of being scaled up to production smoothly.
Green Horn has emerged as a new favorite energy drink among younger consumers, combining bold flavor with great performance, and has created an identified brand presence and customer loyalty across India.
Stroom Protein Bar is a healthy snack brand focused on natural ingredients, great taste, and energy for active people. It promotes fitness, balance, and everyday strength.
Wlue's has transformed healthy snacking in India by creating a trendy superfood out of fox nuts, through innovation, strong branding, and presence across retail locations nationally.
Smart Caffeine offers quick, clean energy through easy-to-use powder sachets. It helps people stay alert, focused, and active without the crash of regular caffeinated drinks.
The Bobalist set itself as the first bottled popping boba drink in India, creating a disruptive product in the marketplace through innovation, bright and vibrant colors.
Fluke changed how people see energy drinks: clean, tasty, and functional. It quickly became a favorite for those who want real energy without the crash.
1 AM shook up the market with its lactose-free, protein-packed cold coffee, giving coffee lovers a smooth, healthy boost without the guilt or discomfort.
Mr. Bomzy changed the game for home mixology in India with innovative Cocktail Bombs to make premium, crafted cocktails using top-shelf quality spirits easy, affordable, and fun for celebrations.
Ferrera expanded its reach by providing pure, vibrant flavors and a trendy, youth-driven branding, thus a mere fizzy drink was turned into a refreshing, health-leaning choice for the daily consumers.
Haki combined probiotics with enjoyable fizz, thus educating the consumers through the wellness communities and quickly becoming trusted as a delicious, functional soda alternative.
Flipkart elevated the popularity of banana chips through excellent marketplace visibility, consistent quality, and customer trust, thus making them the most frequently chosen crunchy, everyday snack.
Deeproot transformed the traditional makhana by adding protein and chocolate, thereby attracting the fitness-conscious consumers who are looking for clean, tasty, and guilt-free snacking.
Ever Wondered How Your Favourite Snack Brand is Curated?
Green Horn has emerged as a new favorite energy drink among younger consumers, combining bold flavor with great performance, and has created an identified brand presence and customer loyalty across India.
Stroom Protein Bar is a healthy snack brand focused on natural ingredients, great taste, and energy for active people. It promotes fitness, balance, and everyday strength.
Wlue's has transformed healthy snacking in India by creating a trendy superfood out of fox nuts, through innovation, strong branding, and presence across retail locations nationally.
Smart Caffeine offers quick, clean energy through easy-to-use powder sachets. It helps people stay alert, focused, and active without the crash of regular caffeinated drinks.
The Bobalist set itself as the first bottled popping boba drink in India, creating a disruptive product in the marketplace through innovation, bright and vibrant colors.
Fluke changed how people see energy drinks: clean, tasty, and functional. It quickly became a favorite for those who want real energy without the crash.
1 AM shook up the market with its lactose-free, protein-packed cold coffee, giving coffee lovers a smooth, healthy boost without the guilt or discomfort.
Mr. Bomzy changed the game for home mixology in India with innovative Cocktail Bombs to make premium, crafted cocktails using top-shelf quality spirits easy, affordable, and fun for celebrations.
Ferrera expanded its reach by providing pure, vibrant flavors and a trendy, youth-driven branding, thus a mere fizzy drink was turned into a refreshing, health-leaning choice for the daily consumers.
Haki combined probiotics with enjoyable fizz, thus educating the consumers through the wellness communities and quickly becoming trusted as a delicious, functional soda alternative.
Flipkart elevated the popularity of banana chips through excellent marketplace visibility, consistent quality, and customer trust, thus making them the most frequently chosen crunchy, everyday snack.
Deeproot transformed the traditional makhana by adding protein and chocolate, thereby attracting the fitness-conscious consumers who are looking for clean, tasty, and guilt-free snacking.
Custom nutraceutical formulation services involve developing tailor-made nutraceutical recipes based on specific health benefits, target consumers, dosage requirements, and regulatory compliance, rather than using generic or ready-made formulas.
Yes, Foodsure operates as a nutraceutical product development company in India, providing end-to-end support from concept research and formulation to regulatory readiness and scale-up assistance.
Nutraceutical formulation and R&D services typically include:
Yes, all formulations are developed under FSSAI-compliant nutraceutical formulation guidelines, ensuring ingredient limits, RDA compliance, permitted claims, and label safety before commercialisation.
Yes, Foodsure provides access to an experienced nutraceutical formulation consultant in India who guides the product through formulation strategy, ingredient selection, compliance mapping, and scale-readiness.
Stroom’s protein bar was formulated, piloted, and scaled by Foodsure along with a complete machinery setup, enabling a Shark Tank-ready brand built on strong innovation, manufacturing , and commercial confidence for nationwide growth.
Vold’s energy drink was developed and industrialised by Foodsure, including complete machinery setup, positioning the brand for Shark Tank with a strong formulation foundation, scalable manufacturing, and clear commercial readiness.