Leading Food Product Development Explained – How Foodsure Helps You to Launch Faster
Our Ranges
Our food product development expertise includes functional beverages, effervescent tablets, snacks, health supplements, and dairy alternatives, supplying consumers with venture-inspired, health-supporting products and solutions.
Nutrition & Functional
Foods
Sauces, Condiments & Dressings
Bakery & Snack
Innovations
Instant & Ready-to-Cook Foods
Health & Functional Supplements
Confectionery & Novel
Foods
Clean Label Functional
Foods
Nutrition & Functional
Foods
Sauces, Condiments &
Dressings
Bakery & Snack
Innovations
Instant & Ready-to-Cook Foods
Health & Functional Supplements
Confectionery & Novel
Foods
Clean Label Functional
Foods
Seamless Food Development and Research
We will guide you through every step, from concept ideation and ingredient sourcing to formulation, testing, packaging, and in-market launch, ensuring a compliant, high-quality food product ready for market.
01. Research and Concept
First, we will look into the key market trends, target consumer habits, and brand positioning to validate your product concept against consumer demand and brand identity. We then work with you to develop and refine product concepts, ensuring that they are both innovative and commercially viable. This will involve competitive landscape analysis, product benchmarking, and identifying the functional or nutritional objectives for the product, which will create the pathway for the balance of the process.
02. Ingredient Selection
Once the concept has been locked in, we will find and source high-quality, natural, and functional ingredients that will aid in your product objectives. These may be plant-based actives, natural sweeteners, and specialty additives. All ingredients will be selected based on their performance, purity, and safety, as well as their sensory attributes. We will also make sure that all ingredients meet regulatory standards and work in harmony with the desired taste, texture, and shelf-life of your product.
03. Food Recipe Formulation
Our team of food technologists and formulators will bring your concept to life by creating taste-forward recipes tailored to your product objectives. This will include balancing functional ingredients with flavor systems, upgrading or modifying nutritionals, and a product that is appealing to taste and texture, whilst being stable and easily scalable. No matter if you are developing a beverage, snack, supplement, or functional food, we will ensure that your recipe delivers benefits and a great consumer experience.
04. Testing and Improvement
We undertake several product tests to perfect quality, consistency, and shopper appeal. This includes sensory tests while analysing shelf-life testing and functional capabilities of the product. We revise the formula based on taste, stability, and feedback to ensure the final product is of desired quality, where everything from safety to performance to marketability is of are high standard.
05. Packaging & Regulatory Compliance
Our design and regulatory teams create visually appealing packaging, preserve the quality of the product, and comply with branding expectations. We ensure your product meets full regulatory compliance, including for the safety and all labeling, ingredient declaration, nutrition panel, and legitimate claims (e.g., FSSAI, FDA). Functionality of the packaging, sustainable packaging, and shelf display/messaging are also important.
06. Launch & Scaling the Product
Once we have final validation, our team will support your launch, which includes full technical documentation, manufacturing support, and supply chain assistance. Our team will assist you and recommend the build of a product for full manufacturing, recommended market strategy or positioning, pricing recommendations, and growth opportunities. Overall, we will ensure your transition from the pilot and commercial launch is seamless while maintaining the product quality throughout the entire life cycle.
Services We Provide
Custom food recipe formulation
Brand New Products
Line Extensions
Product Re-Engineering
Fortified & Functional Foods development
Clean Label & Natural Formulations
Green Horn
Green Horn has emerged as a new favorite energy drink among younger consumers, combining bold flavor with great performance, and has created an identified brand presence and customer loyalty across India.
Stroom
Wlue's
Smart Caffeine
The Bobalist
FLUKE
1 AM
Mr. Bomzy
Success Stories
Ever Wondered How Your Favourite Snack Brand is Curated?
Frequently Asked Questions.
We specialize in a wide range of food products, including functional beverages, health supplements, protein bars, snacks, effervescent tablets, and both dairy and non-dairy alternatives. Whether you need a completely new product or want to enhance an existing one, we can help.
The timeline varies based on complexity, but typically, the process can take 6 to 12 weeks, including research, formulation, testing, packaging, and market-readiness checks.
Yes, our experts ensure your product meets all food safety regulations, including FSSAI compliance, and we provide custom packaging designs that are both functional and market-friendly.
Absolutely. We are fully equipped to create plant-based, clean-label, and fortified foods, ensuring they align with current consumer trends in health, sustainability, and ethical sourcing.
Our end-to-end support, dedicated food development labs, 500+ tested formulations, and experienced multidisciplinary team (scientists, chefs, designers, and marketers) make us a one-stop solution for turning food ideas into successful market-ready products.