Protein Bar Consultant
Have an idea for a protein bar? We’ll help you turn it into a product that sells. At Foodsure, we act as your personal protein bar consultant, working alongside you to create bars that are a perfect blend of great taste, good nutrition, and long shelf life. Whether it’s high-protein, vegan, or low-sugar bars, we take you from concept to shelf with complete assurance.
Our Ranges
We create protein bars that are very tasty, serve the right texture, and are very nutritious and scalable, as well as entirely compliant. We have the best formulations that are easy to manufacture and to sell.
Nutrition & Functional
Foods
Sauces, Condiments & Dressings
Bakery & Snack
Innovations
Instant & Ready-to-Cook Foods
Health & Functional Supplements
Confectionery & Novel
Foods
functional
powders
Nutrition & Functional
Foods
Sauces, Condiments &
Dressings
Bakery & Snack
Innovations
Instant & Ready-to-Cook Foods
Health & Functional Supplements
Confectionery & Novel
Foods
functional
powders
Our Process
From initial concept validation to commercial launch, Foodsure is your protein bar partner all the way. We carve out a brand, aligned target audience, focused, and long-term growth, and create compliant protein bars from your concepts.
1. Validity of the Idea and Market Structure
The first step is to know your protein bar vision, including the target consumer, protein ambition, flavour appeal, and texture preference, price point, and distribution channel, which can be D2C, retail, gyms or importation. This will make the idea commercially and technically viable.
2. Product Concept Development
The tested concept is then converted to a concise protein bar concept, which determines nutritional positioning, texture requirements, clean-label concept, shelf-life objectives, and scalability to develop the concept.
3. Ingredient Selection and Strategy
The selection of appropriate sources of protein according to nutrition, digestibility, taste, and cost is made between whey, milk, soy, pea, rice or blends. Structure, mouthfeel, clean labelling, and scalability of supplies are selected using nuts, seeds, grains, fibres, sweeteners and natural binders.
4. Formulation Development and Optimisation
Laboratory scale recipes are developed and improved to give the desired chewiness, crunch, softness or density. Moisture balance, fat optimisation, flavour masking, and sensory testing are part of the solution to such challenges as hardness over time, dryness, and protein off-flavours.
5. Shelf Life, Stability and Sensory Approval
Shelf-life tests assess the texture stability, moisture migration, fat bloom and flavour retention. Sensory validation makes the protein bar look attractive, consistent and friendly to consumers through its shelf life.
6. Producing Preparedness and Conformity
Slabbed, moulded, extruded or enrobed bars are tested with the final formulation using pilot tests and scale-up. We assist with FSSAI submission, nutritional statement, protein and allergen claims, exportation documents, and introduce you to trustworthy manufacturers to launch the business successfully.
Services We Provide
Formulation of custom protein bars.
Plant-based and whey protein bars.
High-fibre and low-sugar functional bars.
Optimisation of texture, flavour and shelf-life.
Scale-up, compliance support and manufacturing.
Clean Label & Natural Formulations
Food Product Development Project Timeline
At Foodsure, a food product development timeline starts with market research and concept finalisation, and if necessary, goes to recipe development, lab trials, and sensory validation. After that, shelf life testing is conducted, FSSAI compliance checks are run in parallel, costing and COGS are finalised, and the product is validated through a pilot run of 50-500 kg.
This well-organised method covers all stages of work from ensuring the product is technically feasible, getting it ready for the regulations, keeping the costs under control, and the last step being the commercial production.
What all we help you with?
We help to prepare your Food market-ready.
We offer the best production consultancy.
We help reduce legal compliance risks.
we craft flavours consumers crave
Green Horn
Green Horn has emerged as a new favorite energy drink among younger consumers, combining bold flavor with great performance, and has created an identified brand presence and customer loyalty across India.
Stroom
Stroom Protein Bar is a healthy snack brand focused on natural ingredients, great taste, and energy for active people. It promotes fitness, balance, and everyday strength.
Wlue's
Wlue's has transformed healthy snacking in India by creating a trendy superfood out of fox nuts, through innovation, strong branding, and presence across retail locations nationally.
Smart Caffeine
Smart Caffeine offers quick, clean energy through easy-to-use powder sachets. It helps people stay alert, focused, and active without the crash of regular caffeinated drinks.
The Bobalist
The Bobalist set itself as the first bottled popping boba drink in India, creating a disruptive product in the marketplace through innovation, bright and vibrant colors.
FLUKE
Fluke changed how people see energy drinks: clean, tasty, and functional. It quickly became a favorite for those who want real energy without the crash.
1 AM
1 AM shook up the market with its lactose-free, protein-packed cold coffee, giving coffee lovers a smooth, healthy boost without the guilt or discomfort.
Mr. Bomzy
Mr. Bomzy changed the game for home mixology in India with innovative Cocktail Bombs to make premium, crafted cocktails using top-shelf quality spirits easy, affordable, and fun for celebrations.
Ferrera Fizzy Drink
Ferrera expanded its reach by providing pure, vibrant flavors and a trendy, youth-driven branding, thus a mere fizzy drink was turned into a refreshing, health-leaning choice for the daily consumers.
Relow
Relow brings a vibrant new take on refreshing beverages with its Aruba range crafted for those who crave bold flavours with a modern twist. Designed to elevate everyday moments
Flipkart Banana Chips
Flipkart elevated the popularity of banana chips through excellent marketplace visibility, consistent quality, and customer trust, thus making them the most frequently chosen crunchy, everyday snack.
Deeproot Chocolate Protein Makhana
Deeproot transformed the traditional makhana by adding protein and chocolate, thereby attracting the fitness-conscious consumers who are looking for clean, tasty, and guilt-free snacking.
Success Stories
Lab To Pilot To Scale - One Roof Model
Green Horn
Green Horn has emerged as a new favorite energy drink among younger consumers, combining bold flavor with great performance, and has created an identified brand presence and customer loyalty across India.
Stroom
Stroom Protein Bar is a healthy snack brand focused on natural ingredients, great taste, and energy for active people. It promotes fitness, balance, and everyday strength.
Wlue's
Wlue's has transformed healthy snacking in India by creating a trendy superfood out of fox nuts, through innovation, strong branding, and presence across retail locations nationally.
Smart Caffeine
Smart Caffeine offers quick, clean energy through easy-to-use powder sachets. It helps people stay alert, focused, and active without the crash of regular caffeinated drinks.
The Bobalist
The Bobalist set itself as the first bottled popping boba drink in India, creating a disruptive product in the marketplace through innovation, bright and vibrant colors.
FLUKE
Fluke changed how people see energy drinks: clean, tasty, and functional. It quickly became a favorite for those who want real energy without the crash.
1 AM
1 AM shook up the market with its lactose-free, protein-packed cold coffee, giving coffee lovers a smooth, healthy boost without the guilt or discomfort.
Mr. Bomzy
Mr. Bomzy changed the game for home mixology in India with innovative Cocktail Bombs to make premium, crafted cocktails using top-shelf quality spirits easy, affordable, and fun for celebrations.
Ferrera Fizzy Drink
Ferrera expanded its reach by providing pure, vibrant flavors and a trendy, youth-driven branding, thus a mere fizzy drink was turned into a refreshing, health-leaning choice for the daily consumers.
Relow
Relow brings a vibrant new take on refreshing beverages with its Aruba range crafted for those who crave bold flavours with a modern twist. Designed to elevate everyday moments
Flipkart Banana Chips
Flipkart elevated the popularity of banana chips through excellent marketplace visibility, consistent quality, and customer trust, thus making them the most frequently chosen crunchy, everyday snack.
Deeproot Chocolate Protein Makhana
Deeproot transformed the traditional makhana by adding protein and chocolate, thereby attracting the fitness-conscious consumers who are looking for clean, tasty, and guilt-free snacking.
Frequently Asked Questions.
A protein bar consultant is the person to whom you entrust your idea for a new bar. They will formulate, test, ensure compliance, and scale up the product to get it market-ready.
We are experts at creating allergy-friendly vegan, plant-based, gluten-free, and protein bars.
We at the lab carefully control the amount of moisture, types of fat systems, binders, and protein source usage so that the desired texture remains even at the end of the shelf life.
We definitely do, we work with first-time founders and startups from the initial concept till the launch.
Over a decade of experience and 4,500+ projects accomplished, Foodsure is a fusion of food science, real manufacturing experience, and market understanding that enables protein bar creation that sells.
Brands We’ve Built & Formulated
Shark Tank India
Fueling Stroom – Innovation at Scale
Shark Tank India
Vold: Powering Modern Energy Consumption
Vold’s energy drink was developed and industrialised by Foodsure, including a complete machinery setup, positioning the brand for Shark Tank with a strong formulation foundation, scalable manufacturing, and clear commercial readiness.
Shark Tank India
3 Sisters: Thoughtful Beverages Innovation
3 Sisters’ food products were conceptualised and scaled by Foodsure, with end-to-end machinery installation, preparing the brand for Shark Tank through robust R&D, operational efficiency, and market-ready product execution.
Let’s Build Something Great
Himanshu Pratap Founder @Foodsure
Download Our Product Portfolio
We’ve assembled our product portfolio, showcasing our previous launches and success stories. Please feel free to download it below to gain a deeper understanding of our journey and the path that has brought us to our current position.