Clear Whey vs WPI in RTD Drinks: Complete Comparison for Beverage Brands
April 2, 2026
The ready-to-drink (RTD) protein drinks market is witnessing a rapid increase in India due to the growing health-conscious consumer base, convenience, and premiumization. Today, one of the most important formulation decisions for the protein drink industry is the choice between clear whey and WPI ready-to-drink protein drinks. Though both clear whey and WPI ready-to-drink protein drinks are derived from whey