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How To Build A Strong Brand Through Commercial Food Product Development
Most food companies don’t fail due to poor marketing strategies. The main cause of their failure is that their product is unable to sustain the brand after the initial excitement has faded. Many food entrepreneurs enter the industry with the misconception that branding is solely about packaging, social media, or influencer marketing when creating a food brand. Of course, these
How Nutrition Food Product Formulation Shapes Market Claims
Let’s be honest, we all love a product that tastes good. But in the market, flavor is just the start. If you are in the food and beverage space, especially on the R&D or product development side, you already know that nutrition food product formulation can make or break your success in a highly competitive B2B landscape. This article will
Food Product Development For D2C Brands: Must-Follow Steps
The direct-to-consumer (D2C) model has made a big impact on the food industry by helping brands to connect directly with customers. From this year, more people want healthier, eco-friendly, and easy food choices for themselves. Because of this, food brands need to be fast, creative, and smart when making new products. Whether you are a food startup or an established
7 Warning Signs Your Food Product Development Plan Will Fail
Launching a new food product can be exciting for many food startups, but it involves many risks and challenges. Every stage of food product development, from recipe formulation to packaging, needs proper planning and strategic decisions. Without the right structure of a food product development plan, a promising idea can also lead to failure. In recent years, the food industry
How To Register Your Functional Food Or Nutraceutical Product with FSSAI?
India’s wellness market is at its peak, and with it, the demand for functional foods and nutraceuticals is also rising. They have become a regular part of the consumer’s routines. But before any such product can be sold, it needs to meet the standards set by the apex body, the Food Safety and Standards Authority of India (FSSAI). Because these
Top 10 New Food Product Development Companies For 2025
Food product development is witnessing massive growth in 2026. With rising demand for plant-based foods, clean-label products, functional nutrition, and gut-friendly innovations, the food industry is evolving faster than ever. As a result, food product development companies are playing a critical role in helping brands meet these changing consumer expectations. Consumers today are not just looking for good taste; they
What is Food Recipe Formulation? Complete Overview
Creating the perfect recipe is not that easy; it is an art and a science and requires proper planning. No matter if you’re a professional in the food business, a food enthusiast, or a product developer, if you know that perfection in food recipe formulation, then you can make your food creation journey better and ensure perfection in taste and